No matter what size your business is, you will find real benefits to having a Corporate Social Responsibility (CSR) program. Consumers and potential employees are concerned to see that companies they buy from or work for are contributing to their local community and are ‘giving something back’.
CSR initiatives cultivate good relations with local communities, generate positive PR, both at a local and wider level and contribute to the business bottom line. Employees benefit directly from the chance to work as a team in a completely different context, where different people often take a lead using knowledge they have gained outside work that is relevant to the particular task they are undertaking.
For example, at Cecil Sharp House Permaculture Garden in Primrose Hill, we have had a number of groups coming from local businesses including Wellcome Trust, Dentsu Aegis and CEB Consulting. The days are always great fun with a variety of tasks that employees could choose from, including the creation of plants identification signage, mini-beast viewing boxes for children to learn about worms and insects, and an outdoor mud kitchen and bamboo chimes for a local school nursery. Volunteer days are mostly held outside during the warmer months. Feedback has been very positive with people expressing their appreciation of expending the day working outdoors. They say a change is as good as a rest.
As an inner London borough, Camden has both adults and children who have little experience of nature. The Cecil Sharp House Permaculture Garden is addressing this by giving people a chance to come and learn about gardening with nature in a space that is designed according to ecological and wildlife-friendly principles.
Our CSR days give everyone a chance to try out new things, learn different practical skills such as sawing or drilling and of course gardening. Many employees who participated had never planted a tree or sown seeds. We know many employees who have joined our CSR days have been inspired to start gardening and growing vegetables at home.
These CSR days give employees a big boost of positivity to take back to the office but most importantly, they make a massive difference to projects that have limited funding and are dependent on voluntary help.
Cecil Sharp House Permaculture garden has an exciting plan of activities for 2018. Get in contact to find out how we can help you deliver effective and engaging CSR projects. Contact us at firstname.lastname@example.org or call Susannah Hall on 07885 795689.
Further information about the garden, visit our website: Cecil Sharp House